Beko in Europe
- Second largest white goods brand in Western Europe
- Eurpoe's fastest growing home appliance brand, Available in over 100 countries worldwide
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BEKO plc is a subsidiary of Arçelik A.S. established in 1955, Arçelik is one of the largest household appliance producers in Europe. It is also the leading home appliances brand in Turkey, offering extensive and innovative ranges of both home appliances and consumer electronics. Today, Beko PLC provides products to consumers in over 100 countries worldwide.
Arçelik is part of a large multinational group called Koç Holding, which is Turkey's biggest industrial and commercial conglomerate and one of the top 500 largest companies in the world. Arçelik has ten production plants in three different countries and owns thirteen international companies and nine brands.
Today Beko brand is not only a leading appliance brand in the UK, but also one of the top ten brands in the world***. The company has vowed to continue developing highly energy efficient electrical appliances that deliver exceptional value, superior quality, with high levels of customer satisfaction, by listening and responding to the needs of consumers. These factors combined with an affordable and reliable proposition, make Beko the brand of choice for today and the future.
*Gfk, Total MDA6, Volume Sales, August 2012 – July 2013
**Reevoo impartial owner reviews, 01/01/2011 to 31/12/2012.
***Euromonitor International 2008