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11 Jun

HarvestFresh™ Protects the Immunity-Boosting Vitamins in Fruit and Veg for an Extra Five Days*

We all know that fruit and vegetables are packed with vitamins important for our good health. But as soon as they are harvested, these fresh foods start to lose those vitamins, meaning they are less nutritious by the time they arrive on your plate.

Beko HarvestFresh™ fridge freezers are designed to protect and preserve these vitamins so you get more of the health benefits than ever from your fresh fruit and veg.

How Does HarvestFresh™ Work?

The crisper drawer inside every HarvestFresh™ fridge freezer contains innovative, three colour technology that simulates the natural, 24 hour cycle of the sun. This cycle mimics natural light conditions, as if your fruit and veg were still growing in the field or orchard so they retain their vitamins for longer.

The HarvestFresh™ lights inside the crisper drawer behave in the same way that sunlight does. Each colour of light has different wave-lengths and is more prominent at different times of the day. The crisper drawer is bathed in blue light in the morning, becoming green around noon, when the sun is at its highest, and then becoming red towards dusk. The drawer remains dark throughout the night.


The Healthy Results....

Independent laboratory testing has shown that Beko HarvestFresh™ fridge freezers preserve Vitamins A and C, two of the most important vitamins for good health, for an additional 5 days.* So you know whenever you open your crisper draw the fruit and veg inside will still be packed with goodness.

Vitamins A and C are key for boosting the immune system, promoting a healthier heart, supporting healthy cognitive brain function and providing the body with natural antioxidants to protect itself from disease.

*Tested by Intertek based on Vitamin C and Vitamin A measurements in tomato, strawberries, green peppers, carrot, spinach, parsley, coriander, kale, cauliflower and celery directly exposed to the light technology compared to Day 0 conditions over a 5-day period.

 


†Source Euromonitor International Limited; Consumer Appliances 2020 ed, as per major appliances definition, retail volume sales in units, 2019 data

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