Beko Plc Backs Consumer Safety Initiative

Beko Plc Backs Consumer Safety Initiative

Beko Plc, one of the UK's leading large home appliance businesses, is proud to support Register My Appliance, a new consumer safety initiative.

The online scheme enables people to register the details of their white goods appliances so manufacturers can keep them informed about important product information and news.

Register My Appliance (RMA)  is led by The Association of Manufacturers of Domestic Appliances and is backed by Beko Plc and many other manufacturers.

Anyone in the UK and Ireland will be able to register a product, of up to 12 years old, via the easy-to-use RMA web portal.

A key objective is to encourage people with older appliances to participate and, once registered, they will be able to easily update their details if they move home or replace their appliance.

Ragip Balcioglu, Managing Director for Beko Plc, said: "Register My Appliance is an important initiative to help companies like Beko stay in touch with their consumers should they need to contact them regarding important product safety information. In particular people with older appliances are urged to register so manufacturers can reach those people if needed as well as owners of newer models.

"Beko is the UK's leading large home appliance brand and is proud to have taken a leading role in the development of the RMA. We hope that as many people as possible take a few minutes to register their appliances, of whatever brand.”

Register My Appliance will also include advice on maintenance, safe usage and installation, product standards and testing, guarantees and warranties, consumer rights, a product recall listing and the AMDEA Code of Practice on Product Safety.

Source: *GfK UK, Major Domestic Appliances, Jan-Dec 14.

Recent Articles

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Nan Knows Best! Beko launches electrical safety campaign with ESF

To raise awareness of fire safety risks in the home, we’ve partnered with electrical safety awareness charity, Electrical Safety First

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Beko Donates 100 boxes of Fresh Vegetables to Fareshare

Our followers on social helped us to donate fresh vegetables to a UK food charity during the launch of our latest refrigeration range, HarvestFresh™

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

New HygieneShield™ range line uses UV light technology heat and steam for at-home disinfection

Our new HygieneShield™ range takes inspiration from nature and uses methods such as steam and heat to enable you to achieve excellent hygiene results at home.

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Beko Engages Children Across the UK on Healthy Eating

Committed to helping families and young people live healthier lives in the UK, Beko featured an advertorial on its latest cooling technology, HarvestFresh™, which preserves vitamins in fruits and vegetables.

Read full story


†Source Euromonitor International Limited; Consumer Appliances 2020 ed, as per major appliances definition, retail volume sales in units, 2019 data