The UK’s Number One Large Home Appliance Brand

The UK’s Number One  Large Home Appliance Brand

BEKO ANNOUNCES EUROMONITOR CLAIM

We’re delighted to share the news that Beko is now officially the ‘number one large home appliance brand in the UK[*]’. The new accreditation is supported by data from Euromonitor, who are the world's leading independent provider of strategic market research. After thorough analysis, they were happy to award the title to us, noting our fantastic sales performance throughout 2018.

Our Head of Marketing at Beko Plc UK & Ireland Keval Shah said: “We’re over the moon with this news that reflects the consistent performance of Beko in the UK. We have been market leaders for three years now, and it’s great to be able to state our number one position officially. We’re extremely grateful to everyone who supports the brand – especially our consumers.”


[*] Source Euromonitor International Limited; Consumer Appliances 2019ed, as per major appliances definition, retail volume sales in units, 2018 data

Recent Articles

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Launderette Of Mum & Dad: 65% Of Brits Rely On Mum & Dad To Do Their Laundry

Have you ever sheepishly taken your laundry over to your parents’ house? Take a look at our latest consumer research that shows more than half of us are guilty of using the ‘Launderette of mum and dad’!

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Airing To More Than 40 Million People

Have you spotted us on TV or online this week? We’re back with our biggest ever Spring campaign and hoping to reach 40 million of you via television alone.

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Beko American-Style Fridge Freezer appears on Love Island

We are excited to share that two of our Beko American-style fridge freezers take centre stage in the first ever winter series of Love Island, the UK’s largest TV show.

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

That’s right, we’re back on TV with a brand-new ad featuring FC Barcelona players!

Read full story


†Source Euromonitor International Limited; Consumer Appliances 2019 ed, as per major appliances definition, retail volume sales in units, 2018 data

email icon