Beko Debuts New Sustainability Campaign

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Committed to developing products that tackle the challenges facing our planet today, Beko have launched a heavyweight digital sustainability campaign to drive awareness of our new RecycledNet® ovens and RecycledTub® washing machines and washer dryers.

Now available to buy, the Recycled range is kinder to the planet, without compromising on performance and durability. Whilst the RecycledTub® washing machine and washer dryers use recycled plastic bottles in their tubs, the RecycledNet® ovens feature parts made from recycled fishing nets and industrial thread waste. By transforming recycled materials into high performance appliance parts, Beko are striving to reduce their carbon footprint, one step at a time. Because a healthier planet, means a healthier future.

The launch has been supported with a new landing page that showcases Beko’s sustainable products and story in an immersive underwater experience. To find out more, please visit beko.co.uk/sustainability.

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